Alcro visits Paris

September 10th, 2010

ad.10  by Li Edelkoort

When it was time for Alcro Designers Collection 10, Alcro wanted to do something extra to manifest their anniversary.

The search led them to Paris and a very exciting cooperation with one of the world’s big names in design and fashion trends- Li Edelkoort.

The result of Alcro’s collaboration with Li Edelkoort is 31 colours, taking inspiration from birds, comprising seven families of four colours each, plus three complementary colours that work through the families.

Birds are gregarious creatures that inspire us, to come together and share, to nest and bring back the love and care we want to give family and friends.

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