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Alcro is a premium brand offering only water-borne products for consumers and professionals. Alcro paints are made in Sweden where at the last census they had the largest share of the Decorative Paint market at 25%. 

Whether you are thinking of painting indoors or outdoors, Alcro Paints have it covered. If you are a Trade Professional there are incentives to 'Try Alcro Paints'. Maybe you are a designer or just enthusiastic about interior decoration then 'Trend' is the online magazine for you. 

This video promotes Alcro Pashmina  'the best matt finish ever' (Vår mattaste färg någonsin).

Pashmina is a very tough interior finish for walls as the slogan at the end of the video endorses 'It is the finish that matters' ('Det är ytan som räknas')

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